Wednesday, July 4, 2007

Case of the disappearing beer kegs

Stolen kegs, [empty steel kegs] are costing American beer companies over $50 million a year in lost revenue. The steel kegs are sold as scrap metal and scrap metal recyclers are revealing in the rewards. Now there is a bit of war of words going between the steel folk and the beer folk, as the beer folk want the selling of empty kegs to be regulated. As over 40% of the beer industry's revenue comes from the sale of beer in kegs, which is triple the industry average craft brewers are anxious to solve this problem.

The beer industry's main trade group, the Beer Institute, noticed the problem in the past few years as it saw more brewers reporting missing kegs, resulting in an industrywide loss of up to $50 million a year.






Tags: disappearing beer kegs | missing kegs | steel kegs

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